![19th century schoolbook caslon font 19th century schoolbook caslon font](https://images.squarespace-cdn.com/content/v1/59e4e138d7bdce1e8a5d4439/1616606786139-34VNT5NSHIVFLVFKRU5L/Proofco_Lists_CaslonIonic_4.jpg)
Being thus brought into contact with printers,he was induced to fit up a type foundry, largely through the encouragement of printer William Bowyer. William Caslon, the first of a family of English type founders, was born at Cradley, Worcestershire in 1692, and in 1716 started business in London as an engraver of gun locks and barrels, and as a bookbinder's tool-cutter. In layout, this piece is similar to the older posters in that it uses line dividers to separate part of the information, but they are used only to frame 'Frenchtown Community Day.' This piece is much more organized than the older posters, as it organizes the information in hierarchical order, making it much easier to quickly grasp the poster's message.Birthplace: Cradley, Worcestershire, England
![19th century schoolbook caslon font 19th century schoolbook caslon font](https://assets.fontsinuse.com/static/renders/1/244/800/1/6177fa73/century-schoolbook.png)
This poster also uses several typefaces including a sans-serif used consistently throughout the piece for emphasized information, a serif for secondary and textual information, Cooper Black for 'Old Frenchtown Field,' and another used for some of the textual information that I cannot remember the name of (but I know I've seen it before).
![19th century schoolbook caslon font 19th century schoolbook caslon font](http://luc.devroye.org/NewCenturySchoolbook-MergenthalerLinotype--1979-1981.gif)
In the 19th century posters, the serif fonts are used for primary information, while sans serif fonts were used f0r secondary information. In this poster, the sans-serif type is used for the main textual information-the part that is meant to stand out most-while the secondary information is done in serif fonts. This poster is interesting compared to the previous posters in that it uses mostly sans-serif type where the old posters use mostly serif.
![19th century schoolbook caslon font 19th century schoolbook caslon font](https://www.dafontfree.net/data/66/n/160482/map/1-charmap-new-century-schoolbook.png)
This is an example of a modern-day wood type poster, one obviously created to advertise a community event, sharing a common purpose with the 19th century posters previously discussed. The fact that most of the type is the same weight also makes it difficult to find the emphasis as it all blends together. Emphasis is difficult to determine because there is so much text and so many different type styles and fonts, even if some are related. The type style also changes from line to line, further separated by lines, making it difficult for the piece to have a strong cohesion. The text of this page is arranged in horizontal lines of information, each individual line using the same type throughout the line (except for ‘Ada Hart as Aurora Floyd’ where ‘as’ is a different typeface). The next type used is the textual serif, possibly a Caslon or Garamond font or something similar. This style is found on the second and fourth lines of type and is used when referencing the ‘Corps de Ballet’ near the middle and at the bottom of the poster. A fifth type style on this poster is a fat face type style, as is evidenced by the thick-thin contrast with the strong, triangular serifs. So far I have counted four different type styles for the poster: Egyptian serif, both condensed and regular, and Egyptian sans-serif, both condensed and regular. The regular (non-condensed) version of the Egyptian sans serif can be seen in the third line of type. The most prominent sans serif type is used for ‘Friday Evening,’ as well as the names of the stars of the show. This font shows up in other parts of the poster as well, including some less important textual information as well as the most prominent text in the piece, ‘Aurora Floyd.’ The second most important information is printed in again an Egyptian font, but as a sans serif instead of a serif. The top font is a condensed Egyptian serif font, or at least a form of one, as classified by the abrupt, geometric serifs. This poster contains about six or seven different fonts and font variations including both serif and sans serif fonts. This poster is a later 19th century example of a wood type poster dated 1870.